Justin Eveloff | Source | Vice President - Performance Marketing at OBI Creative

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Justin Eveloff

Vice President - Performance Marketing at OBI Creative
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Justin is the Vice President of Performance Marketing at OBI Creative. He is an accomplished and results-focused professional with a proven track record of driving exponential revenue growth, transforming brand presence, and delivering exceptional ROI through innovative, multi-channel marketing strategies. Justin's career is marked by a demonstrated ability to spearhead comprehensive marketing initiatives, optimize both digital and traditional media channels, and enhance customer engagement.

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  • OBI Creative: Paid Social Media Essential for Brand Visibility in 2024
    Justin emphasizes, “It’s critical for brands to invest in paid social to maintain visibility and drive revenue.” He notes that platform choice is key, with B2B campaigns often thriving on Facebook and Instagram. Ad formats should be diverse, with video outperforming static images. Budget allocations must be fluid and performance-driven, regularly reassessed to ensure efficiency.
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