Kelsey Kloss | Source

Have you ever wondered what the secret sauce is behind educational content that not only informs but also engages? Are you struggling to make your LinkedIn posts stand out in the crowded B2B space? Former journalist Kelsey Kloss will unpack what it takes to create educational LinkedIn posts that truly resonate with your target audience.

Before Kelsey became an entrepreneur, she was a journalist and in-house editor for national media brands like Elle, Good Housekeeping, and Reading Digest. It was during this time Kelsey learned the power of proper storytelling and which kinds of narratives that brands can lean into in order to connect to their consumer. Kelsey later identified a journalism vs. PR and editorial vs. marketing disconnect in how companies were attempting to tell their stories on social media.

In this episode of the 7-Figure Authorpreneur Podcast, your host Octoryia Robinson welcomes Kelsey Kloss, the CEO of Kloss Creatives, a seasoned professional in the world of PR and digital marketing. If you're a writer, author, or creative struggling to gain traction in the market and feeling discouraged along the way, this episode is a must-listen. Kelsey draws from her rich background as a journalist and in-house editor for national media brands like Good Housekeeping, ELLE Decor, and Reader’s Digest, as well as her experience shaping digital marketing strategy for global corporations such as Scholastic and AT&T. With her expertise, she's here to guide authors through the daunting world of Public Relations, providing invaluable insights to help you build a prosperous book brand. In this enlightening episode, Kelsey shares invaluable insights on how authors and creatives can effectively launch a Public Relations Campaign. Discover the secrets to building a prosperous...