Kent Ivanoff

Co-Founder & CEO at VisitPay
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Kent is the CEO and co-founder of VisitPay, the leading platform for patient financial engagement. VisitPay modernizes the patient billing experience, delivering improved patient loyalty, and breakthrough financial results. He has deep experience in healthcare, revenue cycle, and consumer finance businesses ranging from startups to Fortune 500 companies.

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  • Financial complexities often bar a patient’s ability to seek care, and the uncertainties of today’s health policies and coverage have exacerbated these hurdles. We look forward to partnering with Riverside as they further break down barriers to care by providing patients with the financial compassion they deserve.

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