Kirsty is the Head of Marketing at Discovery Park. Starting out as a business studies student excited by the glamor of advertising, it has led her to have an illustrious 20 year career within the industry. Becoming an accomplished marketeer, Kirsty has enjoyed planning and delivering integrated marketing communications (ATL & BTL) within a number of award-winning agencies for global brands, such as Nintendo, McDonald’s, and Samsung. More recently, she has developed a real passion for brand development and planning having thrived in building out propositions and strategies for small to medium sized businesses in both private and public sectors.