Krista Phillips | Source | EVP, Head of Wells Fargo Consumer Credit Cards at Wells Fargo
Krista Phillips
Krista is a seasoned professional with experience in product management, brand management, engagement, direct marketing, diversity and inclusion, and strategy. She is recognized for creative problem solving, a commitment to teamwork and customer focus.
-
Wells Fargo
EVP, Head - Branded Cards and Marketing -
Wells Fargo (https://www.wellsfargo.com/)
EVP, Head of Consumer Credit Cards & Consumer Lending Marketing -
Wells Fargo
EVP, Head of Wells Fargo Consumer Credit Cards
started Sep 2020
-
Some consumers using credit card rewards to pay for essentials amid high inflation, study says
A Wells Fargo study said that consumers are increasingly using credit card rewards as a way to offset higher costs.
Article -
Wells Fargo to launch 2% cash-back offer, ax stagecoach logo on card
The bank intends to triple its spending on a marketing campaign that includes pitches in the opening and closing ceremonies of this summer's Olympics.
Article
-
“As consumers begin to reengage across the economy, we’re thrilled to be expanding our portfolio and offering customers more great value with the launch of Autograph,” said Krista Phillips, EVP, head of Branded Cards and Marketing for Wells Fargo Credit Cards. “Now more than ever, consumers want a card that lets them go their own way, from everyday adventures to annual escapes. This card complements our other credit cards so that we can offer customers real, transparent value no matter what they’re looking for in their credit card.”
-
The survey data underscores the significance of rising inflation and supply chain issues, and how American consumers have been affected in so many ways.
