Krystle is a copywriter and business mentor who helps impact-driven female founders grow through ethical conversion copywriting and email marketing. She knows first-hand how imperative it is that they open avenues to bring more women into business. As such, she'd love to contribute to various journalists and their readers who align with and are in her area of expertise so they can all create a greater impact.
I believe in building companies that are not only highly profitable – but fun, fulfilling, and freedom-filled! This all starts with kicking the typical 9-5 morning routine to the curb and creating something bespoke to fuel the best version of you for the day ahead.
Encourage Autonomy. Instead of having a team that communicates every small thing, foster a sense of autonomy that allows your team to make decisions and report back accordingly. This will drastically cut down on unnecessary emails, messages, and meeting time, and lead to more effective communication, collaboration, and a sense of impact within the business. […]
Have you struggled articulating how you serve clients, what you offer while also giving a glimpse of your personality? Copywriting is an art and science. There is A LOT more that goes into creating copy that converts that we initially think and today we are learning from an expert on what it takes to attract our ideal clients.