Lacey Miller | Source | Head of Growth Marketing at Perigon

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Lacey Miller

Head of Growth Marketing at Perigon
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Lacey Miller is a seasoned marketing executive with over 10 years of experience driving growth and innovation in the tech startup ecosystem. As a creative and strategic leader, Lacey has played a pivotal role in guiding companies from seed stage through Series D to successful acquisitions. With a deep expertise that spans content creation, brand strategy, demand generation, and marketing operations, Lacey is known for her ability to elevate startups and establish them as market leaders.

Throughout her career, Lacey has demonstrated exceptional CMO-level proficiency, combining data-driven insights with creative vision to craft compelling narratives that resonate with both customers and investors. Her leadership has consistently resulted in scalable marketing frameworks that fuel growth, build brand loyalty, and enhance market presence in highly competitive industries.

Recognized for her innovative approach and hands-on leadership, Lacey has become a go-to expert in startup marketing, seamlessly navigating the challenges of rapid growth while positioning companies for long-term success.

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  • CMOs Must Embrace AI Visibility Optimization for 2025 Success
    Lacey highlights the shift from SEO to AIVO, urging CMOs to optimize for AI-driven platforms. She advises focusing on ROI and cutting inefficiencies by consolidating tech stacks with AI tools. Lacey says, "The challenge for CMOs isn’t just keeping up with AI trends but using AI strategically to align their technology investments with overarching business objectives."
  • AI Revolution: Custom Solutions Threaten Traditional SaaS
    Lacey says, “AI tools are more advanced and cost-effective, allowing businesses to build custom solutions.” She predicts more companies will follow Klarna’s lead, moving away from traditional SaaS like CRM and ERP systems. Incumbent SaaS firms must adapt or risk obsolescence, but this evolution also offers them a chance to innovate with AI.
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