Laura Wessells | Source | Chief Brand Officer at ShinePR

A highly driven, passionate marketing leader with a successful history of developing and executing transformative brand initiatives across multiple channels. A strong advocate for building cause-driven brands and creating exceptional customer experiences by leveraging a background in industry insights, strategy development, partnership marketing, creative storytelling, brand activation, and analytics. Accomplished relationship builder and leader of cross-functional teams to exceed the needs of clients and their business goals. Known for excellent communication skills, effective management of cross- functional teams, and a highly collaborative approach.