Lavall is the Founder and Chief Executive Officer at Growth Skills. He is a performance driven growth marketing expert. Lavall helps brands acquire customers and increase their value over time, and has a deep specialty in SEO and content marketing. He made AdAge's 40 under 40 for innovating in these areas. Lavall is a self-taught marketer so he can talk theory but also do hands-on execution.
Growth Skills works in a variety of industries like finance, ecommerce, and healthcare to name a few. We found a niche helping businesses use SEO & content to rank well in highly regulated or competitive industries like gambling, sports betting, crypto and alcohol. We build publishing websites like FlavorFix.com to help us better understand and service a specific industry. Flavor Fix helps us understand the cannabis and CBD audience, attract them to the website, and then use it to connect them with our clients. It’s one thing to say you do cannabis or CBD marketing. It’s another to be able to show that our website Flavor Fix ranks for “CBD Calculator” and many of the cannabis and CBD terms that these brands should be ranking for organically on Google. Action is always better than talking.
Lavall Chichester is the CEO of Growth Skills, an award-winning growth marketing agency based in New York City that specializes in developing custom, multifaceted strategies to accelerate audience and revenue growth for brands. Lavall joins us to talk about the key components to a winning digital st