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Leslie Forde

CEO & Founder at Mom's Hierarchy of Needs LLC and 1 other company
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Leslie has created The Mom's Hierarchy of Needs framework to surface the link between self-care, wellbeing and growth. Mom's Hierarchy of Needs research studies are focused on making us stronger, healthier, and happier. She has used research to inform growth and innovation strategy for over 20 years. Leslie has held brand management, product marketing and business development roles in consumer technology and products, market research, media and publishing companies.

Recent Commentary
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  • Women Lead Charge for Mental Health PTO in the Workplace
    Leslie highlights that the pandemic has destigmatized mental health support, making women more comfortable requesting mental health days. However, challenges persist, especially for women lacking workplace power. Employers are responding by increasing mental health benefits and fostering safe spaces for advocacy. Leslie's research shows "more PTO" is a top request for easing work-life integration.
  • CEO Advocates for Mental Wellness Through Personal Experience
    Leslie emphasizes the importance of self-care for leaders, sharing her routine of daily running and post-conference reflection. She highlights the need for leaders to model wellness habits, making policies credible. By sharing personal strategies, Leslie helps parents and caregivers integrate wellness into their lives, bridging the gap between intention and action in a demanding world.
  • CEO Shares Top Tips to Combat Parental Burnout
    Leslie emphasizes creating "systems" to reduce decision fatigue, like structured meal planning and activity schedules. Additionally, she advocates for daily outdoor running to reset mentally and emotionally. Even combining runs with kids in strollers or on bikes has proven beneficial. Leslie's insights stem from her personal experience and research on self-care for parents.
Recent Quotes
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  • Our brains are sick of it. There's a certain amount of disconnect between what happened when we suddenly pulled kids out of school and thought it was temporary to where we are today. I don't think anyone has healed from or reconciled that disconnect. I think it's been hardest on our kids.

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