Lindsey Chastain | Source | Founder, CEO at The Writing Detective
Lindsey Chastain
Lindsey Chastain is a multi-talented communications professional with a diverse background. Holding degrees in English from the University of Oklahoma and the University of Central Oklahoma, she has over a decade of experience in academia as well as the corporate world. Chastain is an expert in content marketing, social media management, and public relations, crafting compelling content that engages audiences and builds brand awareness. Chastain's work has been widely recognized, earning her numerous accolades including the prestigious Sequoyah Award. Her versatility and proven track record make her a valuable asset in the field of communications.
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At Large PR
Director of Client Services -
The Waddle and Cluck (https://waddleandcluck.com)
Founder, CEO -
The Writing Detective (https://writingdetective.com)
Founder, CEO
started Jan 2020
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JK Rowling might have just won the culture war
After years of backlash over her stance on trans issues, the "Harry Potter" author has received major business backing.
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What Challenges Does a Sole Proprietor Face in Growing their Business? - Brett Farmiloe
Scaling a business as a sole proprietor comes with a unique set of challenges, from managing resources to strategic growth. We've gathered insights from
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Supporting a family in business during difficult times
I was in contact with Lindsey Chastain, CEO of The Writing Detective. After the newspaper world started to crumble, Lindsey didn’t just…
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Authenticity Over Editing: Secrets of Successful TikTok Creators
Lindsey emphasizes that authenticity trumps technical skills for TikTok success. "Engaging content, a specific niche, and a strong hook in the first 2-3 seconds are key." Longer videos thrive due to deeper storytelling and creator connection. Great TikTokers ask questions, tell stories, and offer unique perspectives, ensuring viewers stay engaged and connected. -
Mastering Multi-Platform Social Media: Tips for Business Success
Lindsey advises starting with one platform, mastering its content, then expanding. Platforms like LinkedIn, Instagram, and TikTok cater to different audiences. Engage by storytelling, providing value, and interacting with followers. Lindsey notes, "It's about connection, not just sales." Duolingo exemplifies successful engagement, inspiring user-generated content. -
Crafting Professional Invoices: Key Elements and Tools
Lindsey advises including "your logo, address, contact information, line items charges, any taxes," and payment details. Use tools like Quickbooks or Canva for design. Clearly label documents as invoices, state due dates, and simplify payment options to ensure prompt client responses.
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From Local Farm to Global Brand: The Waddle and Cluck's Journey to PR Success
LINDSEY CHASTAIN, THE WRITING DETECTIVE"Expanding reach globally opens up new PR possibilities and room for business growth by providing access to larger and more diverse audiences, media outlets, influencers, and potential partnerships worldwide. Sometimes, that requires a little bit of creative thinking, as it did for The Waddle and Cluck.
The Waddle and Cluck started as a small family farm selling eggs at local farmer's markets in rural Oklahoma. Over the past few months, the owners have expanded their reach into a nationally recognized homesteading and gardening brand by shifting their focus from a local to a global perspective. Their reach expanded based on great content and great PR. The website has since been featured in Homes & Gardens, Beautify Tips, and the CC Creator.
The owners initially created a website to share stories from their small farm and connect with fellow homesteading families. As their DIY tips and natural living advice gained popularity online, The Waddle and Cluck has started to expand into e-commerce, launching their first product, a garden planner, with more plans for expansion."
https://pronthego.com/
