Liron Reznik | Source | Executive Strategy Director, Head of Consumer Strategy & Head of Brand Strate...

Liron Reznik

Executive Strategy Director, Head of Consumer Strategy & Head of Brand Strategy at frog part of Capgemini Invent
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Liron is a notable strategy and creative leader, with a focus on strategy, innovation, business transformation and brand experience architecture/design. Throughout his career, he has been dedicated to creating breakthrough ideas, solutions, properties and customer experiences that help brands to transform into the future and dominate while they get there. His exploits include starting up his own brand & creative innovation shop (twice), holding leadership positions (CSO/CCO) in leading creative agencies, leading key practices in top Innovation & Strategy firms (Fahrenheit 212 and frog), and the founding and creation of FIGHTBALL (a 21st century sports + entertainment property).

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  • The oldest Gen Zers are turning 24 this year. As this generation ages and moves into careers, their spending power will only grow — and their brand loyalties are being formed now.

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