Lisa McStay | Source | Chief Operating Officer at Continuity 2

With visibility and a need for diversification across logistics providers and networks, many companies are choosing to switch from a single-supplier linear chain to an integrated network with a diverse range of sources.

Though the pandemic has been the greatest disruptor in the past decade, geopolitical events like the war in Ukraine and continuing issues in the Suez Canal and natural disasters like hurricanes and wildfires continue to wreak havoc on supply chains. Even very recently, the collapse of the Francis Scott Key Bridge near Baltimore in the USA is due to have a small effect on global supply chains even though the Port of Baltimore is not a major player in world shipping destinations.

In theory, diversification should at least halt some of the issues we typically see with supply chain disruptions. Rather than collect raw materials through a single supplier, many manufacturers choose to have one primary supplier and then others that they can also pull from should their initial link run into issues. This will then allow service to remain as consistent as possible.

“Cybercriminals are so good at what they do nowadays that it can be extremely hard to distinguish what’s a scam and what isn’t,” Lisa McStay, Chief Operating Officer at Continuity2, told Moonlock. “Pairing this with how Google’s search engine rewards pages that are receiving traffic/clicks, Google’s own system can inadvertently promote scams to users.”