Lisette Huyskamp | Source | Chief Marketing Officer at Productsup
Lisette Huyskamp
Lisette Huyskamp is the Chief Marketing Officer at Productsup. Lisette's extensive experience provides her with a thorough understanding of business needs, which she translates into a solid strategy and executable plans. She has a sharp eye for relevant innovation. In implementing, Lisette's focused on the goals making sure automation and analytics are used to create and measure the results.
-
Department stores have undoubtedly struggled to keep up with digitalization trends owing to the sheer volume of different product ranges that they offer. Certain high street retailers have moved towards a successful omnichannel approach but many department stores have struggled to play catch-up in recent years and keep pace.
-
How are department stores taking aim at Gen Z shoppers? - Retail Gazette
Retail Gazette talks to experts to find out if and how department store retailers are targeting Gen Z shoppers.
Article
-
Productsup
Chief Marketing Officer