Maartje is a Vice President and Head of Research at Messari. She is a Series B (100-150 employees) crypto-focused data, analytics, and research firm. It is Maartje and her team's mission to bring transparency to the emerging crypto industry and help stakeholders make better decisions.
Memecoins have the utility to introduce crypto to a wider range of audience, Messari's VP of Research Maartje Bus said at BUIDL Asia.
Crypto is often criticized for not having use cases for the average Joe, and that is a fair comment. But memecoins actually have been successful, consistently, in bringing people on-chain.