Matt is Head Of Partnerships and Business Development at Candy Digital who is a new digital asset content company building an innovative NFT ecosystem that will change how fans and collectors engage with their favorite sports, music, art, and cultural icons.
All-Star Week is one of Major League Baseball’s biggest annual events. It’s also an opportunity for brands to swing for the bleachers with new activations.
We asked ourselves: ‘What’s lacking right now in the market?. The answer was tickets. Fans want to save their ticket and hold on to their memories. It represents something cool as commemorative proof you were at the game.