Meagan Sweigart is principal and fractional marketing consultant at Kinetic Marketing Communications, LLC, a woman-owned, full-service marketing communications agency, where she plays a pivotal role in shaping the firm’s operations and strategic direction. Sweigart has extensive experience in leading strategies throughout the marketing funnel, with a specialized focus on brand strategy, integrated campaigns, sales enablement, and thought leadership. She brings a pragmatic approach to helping clients achieve their business goals through carefully crafted marketing strategies and exceptional execution.
Sweigart has a rich background in agency leadership and client service, complemented by years of experience in strategic in-house marketing roles for companies ranging from Fortune 100 corporations to tech startups. Before joining Kinetic, she was a marketing manager at Contra, a freelance talent platform, and at Handshake, a career platform targeting Gen Z, where she spearheaded campaign strategies and sales enablement efforts. Additionally, Sweigart developed comprehensive thought leadership platforms and marketing campaigns that drove brand differentiation, industry influence, and revenue growth for Accenture as a marketing manager and content lead for its supply chain practice. With a strong foundation in strategic visioning and account-based marketing, she has developed a comprehensive skill set across marketing, communications, and leadership.
Beyond her professional pursuits, Sweigart is passionate about animal welfare and has volunteered for the past five years at AniMeals on Wheels, where she delivers pet food to homebound seniors and coordinates pet food drives. She graduated Magna Cum Laude from Trinity University, earning a Bachelor’s degree in Art History and Studio Art.
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Two PR vets launch Kinetic Marketing Communications. From PR Week