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Michael Domanic

Head of Generative AI Business Strategy at UserTesting
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As Head of Generative AI Business Strategy at UserTesting, Michael is hyper obsessed with connecting UT's customers to successful outcomes. Michael believes deeply that capturing human insights to empathize with customers is a vital practice for any business that wants to build the best experiences.

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  • Agentic AI: Transforming Customer Support with Autonomous Solutions
    Michael explains that agentic AI "can interpret ambiguous requests" and autonomously complete tasks, enhancing customer support. At UserTesting, AI chatbots reduce escalations, allowing human agents to focus on complex issues. This shift fosters strategic roles like AI operations managers. Michael advises balancing automation with human interaction to maintain trust and loyalty in customer experiences.