Michele Nachum | Source | Media Relations Specialist at Firecracker PR at Firecracker PR

As a public relations professional of nearly 20 years, I have held a number of internal and agency positions in the technical, consumer and hospitality industries including Walt Disney Parks and Resorts as well as Microsoft Office. At Disney, I led the national PR campaign for the opening of Disney’s California Adventure as well as worked in corporate and public affairs for the entire theme park division -- including work on the opening of Hong Kong Disneyland.