Michelle Feeney | Source | Founder at Floral Street Fragrances
Michelle Feeney
Michelle is the Founder at Floral Street. She is a visionary leader of business who has created cult global beauty products and brands. Michelle is a pioneering thinker with corporate discipline who can translate popular culture into business. She has strong people skills, able to create powerful, motivated teams. Michelle is determined and brave, able to build world class brands which also deliver real benefits in social responsibility.
-
Floral Street Fragrances
Founder
-
Which perfume lasts the longest? We explain the different factors at play
Wondering which perfume lasts the longest, or why others seem to disappear within seconds? Experts break down the variables affecting your signature scent
Article
-
For maximum strength and longevity, choose a fragrance that has a high perfume oil level. Eau de Parfums can boast as much as 20%—which is the concentration used in all our Floral Street fragrances—while Eau de Toilettes only contain about 5-10%.