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Muhammad Atique

Senior Lecturer of Digital Media at Stirling College of Stirling University
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Dr. Muhammad Atique is a globally recognized expert in Digital Media, Technology Adoption, and Public Administration with over 15 years of combined experience in the media industry and academia. A Senior Lecturer and author of the book "Digitally Hijacked: The Age of Influence (2025)", he focuses on the transformative power of social media and AI on culture, communication, and society. With a background spanning broadcast journalism, digital governance, and public policy, Dr. Atique’s work emphasizes digital literacy, media ethics, and the societal impacts of emerging technologies.

Dr. Atique holds a PhD in Public Administration and has published extensively in international journals on topics ranging from e-governance to technology in public sector organizations. He’s also a member of key professional organizations like ASPA and Advance HE (UK), and contributes regularly to leading publications, including PA Times and California Business Journal. He has worked across diverse cultural landscapes, teaching and mentoring students in the Pakistan, and China, offering unique insights into global media trends and cross-cultural communication.

Passionate about shaping the future of media literacy, Dr. Atique is eager to contribute to discussions on media culture, digital transformation, and the role of AI in reshaping public policy. He is available for expert commentary and speaking engagements on how digital technologies are transforming society and governance.

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  • “The act of scrolling through a social media newsfeed, expecting a diverse range of stories, only to be met with an
    unsettling echo of preexisting beliefs, is a defining feature of the digital age. Digital algorithms perpetuate the echo
    chamber of repeated ideas and confirmation bias.”

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