As Global Chief Technology Officer, Nick leads R/GA’s Technology capability across the agency’s global network. In this connected age, Technology is a critical element of R/GA’s work with clients, infused into business consulting and transformation strategy, product and service development, and communications and campaigns. Nick oversees a global staff of developers and technologists, and works closely with clients such as Samsung, Nike, Beats by Dre, and Google as well as early stage and emerging startups to anticipate and strategically integrate advances in technology.
In his nearly 10 years at R/GA, Nick was deeply involved in the Nike and R/GA partnership that resulted in many breakthrough products such as NIKEiD and the Nike+ platform. Nick cofounded the R/GA Accelerator program and built the Technology capability for R/GA in Europe.
Nick’s work has been recognized by the industry with many of its most esteemed awards, including the Cannes Integrated Titanium, the D&AD Black Pencil, International Andy Gold, One Show awards, and Adweek’s Campaign of the Decade.
Prior to joining R/GA, Nick developed systems for managing Internet-connected hardware at a startup in San Francisco, and early web applications for clients at digital agencies in San Francisco and New York City.
Some agencies are launching dedicated Web3 divisions to help their clients get educated and ultimately navigate the metaverse for themselves.
Nick Coronges weighs in on the rise of non-fungible tokens (NFTS), as well as how corporations from across multiple industries are beginning to accept cryptocurrencies.
Major cryptocurrencies in focus today as they continue to slip after Wednesday's steep sell-off. Bitcoin is now priced at just below $40,000, with Ethereum also slumping to just $2,600. Nick Coronges, Chief Technology Officer at R/GA joined Wake Up with Cheddar for more.