Pedro Earp is the Chief Marketing & ZX Ventures Officer, which he launched after nearly 17 years with Anheuser-Busch InBev and its subsidiary AmBev. Pedro has worked in multiple divisions during his tenure with AB InBev, including marketing, consumer connections, and mergers and acquisitions, and he brings that breadth of experience to bear in the global startup arena. We sat down with Pedro to discuss his past with the company and where he sees ZX Ventures going in the future.
Brew making brands are finding ways to adapt their purpose to respond to consumer needs that are changing by the minute.
Beer has been bringing people together for more than 10,000 years. We have brands as old as from the 13th century.