Rachel Meranus | Source | Chief Revenue & Marketing Officer at Transfix

Listen to this episode from Tech in the Right Direction on Spotify. Jennifer Didier speaks with Rachel Meranus about how the products we all love get from one place to the next. She shares about the industry itself and how women have been making an impact. More about Rachel Meranus: Rachel Meranus, CRMO, Transfix Rachel Meranus is the Chief Revenue and Marketing Officer of Transfix. Rachel has spent the last two decades leading marketing and communications across a variety of venture-backed B2B SaaS companies in the CommsTech, MarTech, and AdTech sectors. Rachel’s expertise lies in building high-performance marketing teams; establishing go-to-market strategies, processes, and infrastructure to create long-term scalable growth; developing cross-departmental alignment to drive opportunity and accountability across sales, customer success, product, and marketing; understanding the market and the customer through primary research; building differentiated, empathetic, and trusted brands; and managing multi-million dollar marketing budgets. She has built and...

Show Tech in the Right Direction, Ep Technology in the Trucking Industry - Apr 18, 2023