Ram is the Vice President and Chief Marketing Officer at Discover Bank. He is a full-stack CMO with a proven record of consistently delivering sustainable bottom-line results. Throughout his 20 year career, Ram has led large scale transformations - from strategy to execution - to achieve growth goals, expense savings and ongoing customer engagement.
Discover debuted an overdraft protection tool for its debit card customers called Balance+. It offers fee-free overdraft coverage.
With Balance+ we are giving our customers peace of mind that Discover has their back when they use their debit card for their everyday necessities. This is a natural extension of our commitment of offering the most rewarding banking experience without having to worry if you make a mistake.