Reid Holzworth | Source | CEO at Ivans
Reid Holzworth
Reid, Chief Executive Officer, leads Ivans strategic direction. He is a prominent insurance industry leader with extensive insurance experience in both broker and insurer distribution environments. He was the founder and CEO of TechCanary, an InsurTech leader that Applied Systems acquired in 2019. TechCanary built an innovative set of insurance solutions on the Salesforce platform to create choice and flexibility for agencies who prefer Salesforce.com, which has since been incorporated in Applied’s portfolio under the name Applied Epic for Salesforce. Reid's extensive industry experience, innovation-first mindset and commitment to simple, valuable customer experiences will be hallmarks of his leadership of Ivans and the expansion of its compelling innovation strategy.
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Ivans
CEO
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Insurtech's Second Wave: Partnerships Key to Success
Reid emphasizes that successful insurtechs are forming partnerships with established carriers and brokers. By combining technology with industry expertise, they streamline operations and meet customer needs. "Relationships are critical to this industry," Reid notes, highlighting their role in driving sales and adoption, making insurtechs integral to the insurance ecosystem.
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When carriers first began developing policy administration systems over 40 years ago, they figured, ‘if I can connect directly into an agency, that agency is going to write more business with me’. Why? Because imagine having to key in policy information, commission statements, all of that, manually.
