Ronan Walsh | Source | Managing Director at Digital Trawler
Ronan Walsh
Ronan Walsh, Managing Director of Digital Trawler, is a digital marketing expert known for his work in SEO, Google Ads, and web design. He founded Digital Trawler to help businesses optimize their digital strategies and increase leads. With a focus on search engine marketing, UX, and conversion rate optimization, Ronan has guided clients ranging from small businesses to large government bodies. Featured in Kitco News and Morning Lazziness, he also lectures at the Technological University of Shannon, sharing insights on AI, search engines, and the future of digital marketing.
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Digital Trawler (http://www.digitaltrawler.com)
Managing Director
started Dec 2010
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RFM Analysis: A Data-Driven Approach to Customer Segmentation
Customer data platforms refer to RFM a lot, but what is it? Keep reading to learn more about the purpose of RFM models and how to conduct an RFM analysis.
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Beyond SEO Mistakes: Exploring Common SEO Errors So You Don’t Repeat Them! - Boostmydomain
SEO mistakes can be costly, both in terms of time and money. A poorly optimized website can lead to lower search engine rankings, decreased organic traffic, and lost revenue.
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RFM Analysis: A Data-Driven Approach to Customer Segmentation – NewsBaza
Самые интересные новости IT, технологий, гаджетов
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AI-Generated Characters: The Future of Social Media Engagement
Ronan envisions AI characters as virtual facilitators, enhancing user engagement with personalized content. Within 3-5 years, these AI accounts could become mainstream, revolutionizing content creation. However, challenges around authenticity and privacy remain. As AI-driven interactions grow, distinguishing human from AI content will be crucial, impacting trust and digital culture. -
AI Search Tools Reshape Online Traffic: Insights from Digital Trawler
Ronan explains that AI tools like ChatGPT prioritize "nuanced answers," shifting focus to in-depth content. Blogs outperform product pages due to their informative nature. For finance and e-commerce, AI-driven traffic emphasizes personalized, intent-driven journeys. Businesses must adapt by enhancing content quality and integrating storytelling to align with AI's conversational expectations. -
Pro-Aging Policies: The Key to Authentic Brand Success
Ronan highlights that integrating pro-aging values in marketing and workplace policies is both ethical and strategic. He states, “It’s about authenticity.” Companies like Dove succeed by fostering inclusive hiring and mentorship programs. This approach not only boosts employee morale but also secures future success by resonating with older demographics.
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Augmented reality and virtual reality are redefining how we interact with the digital world, creating immersive experiences that bridge the gap between the physical and virtual. My mission is to help businesses leverage AR and VR to engage customers in ways that were once unimaginable, driving innovation and transforming industries.
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Cryptocurrency and blockchain are not just financial innovations—they're catalysts for a new era of transparency and decentralization. My aim is to empower businesses to embrace these technologies, unlocking new opportunities for growth and resilience in an increasingly digital economy.
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In an era where digital transformation is no longer optional, the Metaverse offers businesses an unprecedented opportunity to innovate, connect, and grow. My mission is to guide leaders through this complex landscape, turning challenges into strategic advantages.
