Shanna Missett Nelson | Source | CEO at Jazzercise
Shanna Missett Nelson
Shanna Missett Nelson is the CEO of Jazzercise, Inc., guiding the group fitness industry leader in global and local markets and managing the brand's strategic direction. Having a front-row view into how her mom, Judi Sheppard Missett, created the most prominent dance fitness company in the world, Shanna began as an instructor but quickly launched her business career as an international brand consultant and franchise owner herself. Shanna guides the corporate management team and steers the direction of the company. In addition to her role at the company, Shanna is a media spokesperson and motivational speaker with a Bachelor of Arts in English Literature from the University of Arizona. Her contributions to the fitness industry have been acknowledged through numerous awards, public and media recognition.
Beyond running Jazzercise, Shanna loves creating choreography for the 7400+ global Jazzercise instructors and leading classes at the brand's flagship studio in Oceanside, CA, and on Jazzercise On Demand. Shanna lives and works in Carlsbad, CA, with her two daughters, Skyla and Sienna.
Shanna can talk to you about the following topics:
- Fitness & Wellbeing: healthy recipe ideas, exercise routines, and holistic wellness
- Menopause and Perimenopause: expert tips and routines for maintaining overall well-being during these transformative periods
- Trailblazing Leadership: Shanna represents a powerful force of change and innovation. Her leadership style and strategic vision have been pivotal in transforming Jazzercise into a global fitness powerhouse
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How 3 generations of women are keeping Jazzercise as relevant as ever
“I still have days where I’m like, ‘Can I do this?’ Most family businesses don’t succeed in the second generation, and that’s always at the back of my mind.”
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Does Dancing ‘Count’ as Cardio? Here’s What Experts Say
It’s heart pumping, but does dancing count as cardio? If you're hoping to use it as a form of cardio exercise, here’s what experts say to keep in mind.
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I Tried a Workout Specifically for Menopausal Women — And Was Stunned by How I Felt After
It really got me out of my comfort zone.
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Jazzercise: Dance Your Way to Better Brain Health
Shanna emphasizes that “dance and choreography significantly boost brain function and memory.” The physical movement, coordination, and memory involved in dance improve cognitive performance and overall brain health. Jazzercise offers insights into how dance supports brain health, inviting future discussions on this topic. -
Stay Fit While Traveling: Tips from Jazzercise CEO Shanna Nelson
Shanna suggests prioritizing movement, like taking stairs, and planning snacks to avoid dehydration. She advises, "Don't overschedule or eat late." Without a gym, try bodyweight workouts or Jazzercise on Demand. On planes, hydrate, stretch, and avoid alcohol. Remember, "Every day is a new chance to feel your best." -
Jazzercise CEO Reveals Top Qualities of Great Workplaces
Shanna highlights strong culture, employee buy-in, and strong ethics as top qualities of great companies. To assess culture, she suggests evaluating employee longevity, first impressions, and flexibility. Red flags include stagnation, lack of culture, and unclear vision. Shanna says, "Great companies are fueled by employees who are not just workers but passionate advocates."
