Sheena is a global strategic and issues communications leader now specialising in complex and challenging assignments that often carry higher risks.
Sheena began her career in military human resources and media operations as a commissioned officer in the Royal Navy, where she mastered the ability to craft clear communication of a complex subject matter in dynamic and challenging settings. Since leaving the Royal Navy, Sheena has held senior multi-sector communication roles in both the government and corporate sectors.
Her strength is in transitional, complex settings and previous assignments include spokesperson roles for NATO and the EU, and change and transition advisory roles for the Governments of Egypt and the Emirate of Abu Dhabi Executive Council General Secretariat.
Sheena now specialises in is crisis management and crisis communications and has responded to the consequences of political and geo-political crises, cyber security concerns, regulatory challenges, kidnap incidents and post-IPO issues management. Sheena is also the Programme Director for CrisisFit®, a newly launched executive training programme designed to build crisis leadership capability and confidence.
Sheena is a Founding CIPR Chartered PR Practitioner, MCIPR, PROSCI Change Management Practitioner, Board member of the International Institute of Risk and Crisis Communications Association, and member of the BSI Risk Management Study Group on sustainability.