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Sheila Anderson

The Image Designer at Image Power Play
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Sheila A. Anderson often jokes that she was born with a crayon in her hand. She uses her creative eye to provide direction to a person’s overall image and style, aligning the visual elements of their personal brand. Working with entrepreneurs, executives, and keynote speakers, she helps them gain a Return on Image®. Recently, she added custom made-to-measure menswear to her portfolio of services.

Sheila is on a mission to make people visible and memorable. She founded Image Power Play, an image consulting and personal branding company. Through her work, Sheila doesn't just advise on cultivating a powerful image; she enriches lives, ensuring every client she works with is not only seen but remembered. Her background includes professional modeling and over three decades in corporate branding. As a keynote speaker and best-selling author, her book "I.C.U., Breathing Life Back Into Your Personal Brand" was named to C-Suite Network’s Top 100 Best Business Books List. Sheila is a frequent guest on podcasts and local TV shows, and she has been quoted in Business Insider and Fast Company.

Sheila has been personally trained by two of only 12 Certified Image Masters in the world. She is a member of the Association of Image Consultants International, serving as Vice President of Marketing for the Chicago Midwest Chapter. A founding member of The C-Suite Network Advisors™, Sheila is an elite advisor to C-level executives and an Executive Leader with The C-Suite Network. She served as esteemed faculty of The C-Suite Network’s Women’s Leadership Council and is currently an esteemed faculty member for The C-Suite Network’s Women’s Coaching and Consulting Council. Additionally, Sheila is a member of the Sales and Marketing Executives of Sioux Falls, where she served as chair of the Marketing Committee . She is serving as the International Vice President of Marketing and Fundraising for Cosmopolitan International, a service club that raises money for diabetes education and research.

Think of Sheila as your Wardrobe Investment Advisor.

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  • Everything communicates. Everything you do, everything you say, and everything you wear has consequences. It is either adding to or subtracting from your personal brand,

  • People need to know you before they need you.