Stacy Jones | Source | Founder and CEO at Hollywood Branded

One of the top thought leaders in the world of pop culture across influencer marketing, branded partnerships, and product placement in film and television: Stacy Jones, the CEO and Founder of Hollywood Branded.

Acknowledged as an expert in these fields, Jones often appears on outlets including BBC World News, CNN, and the Scripps Networks. A seasoned speaker featured at conferences worldwide, Jones is regularly interviewed by dozens of media outlets, including The New York Times, Forbes, Advertising Age, Hollywood Reporter, WWD, and The Financial Times. She stands at the forefront of pop culture marketing, with more than two decades of experience in creating and leading global branded content campaigns and driving brands to become #1 in their category.

Jones can speak to the crucial role of effective marketing that leverages pop culture. Her 27 years of experience have led to the success Hollywood Branded has created working with more than 250 brands, including Bumble, Canadian Club, Pilot Pen, Ralph Lauren, and Square.

Relevant topics include:
• Why brands and productions or celebrities benefit from working together.
• The right types of content or celebrity influencer, that brands should partner with.
• The power of leveraging mutually beneficial partnerships through trade, investment, and cobranded amplification.
• The business of Hollywood, female agency ownership, pop culture driven marketing and advertising, how celebrities can protect their own brands, the power of influencer marketing

Headquartered in Los Angeles, Hollywood Branded has built over $250 million in partnerships, created more than 10,000 branded campaigns, has a press reach of more than 8 billion people, and educated more than 1 million readers, watchers, and listeners across the globe. Stacy is also the creator/host of the 400-episode podcast “Marketing Mistakes (+ How to Avoid Them), and a prolific author of over 800 blog posts, marketing journals, and a Forbes contributor.

Stacy has also hosted and built a variety of workshops for organizations as influential as Film Independent and Digital Hollywood. Her subject matter expertise is regularly sought by top media outlets and global marketing conferences.