Steven Petruk | Source | President Global Outsourcing at CGS
Steven Petruk
Steven Petruk, who joined CGS in 2019, has more than 20 years of experience in IT, infrastructure and customer service. Steve leads the company’s highly experienced executive and global delivery team in the development and implementation of technology-based outsourced solutions.
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In a recent business review with a multinational computer company that is using augmented reality in its customer support, a senior executive had commented to a broad team, ‘I’ve never seen a dissatisfied score on a survey where AR had been deployed. Given the focus on the customer experience at the forefront of service measurements today, it’s surprising that the interest isn’t higher. And, more importantly, why aren’t companies using the wide array of potential solutions that emerging technologies like AR opens up for services?
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‘Right to Repair’ Movement Spotlights Need for AR Support
Just-released research from CGS shows that consumers want merchants and brands to offer AR assistance for product set-up, education and repair.
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CGS
President Global Outsourcing