Susana is the Co-founder and CEO of Pluto, a company focused on developing solutions that elevate your comfort and sleep space.
Pluto offers custom-built pillows created based on your body stats, how you sleep, and what you like, as well as a body pillow, PUFF. And unlike MyPillow, which has been dropped by Costco due to CEO Mike Lindell's controversial views, Pluto comes without the political implications.
It was a very tough decision because as a startup, every order was so incredibly important to us. Ultimately, however, we were able to open back up, and our business continued to do very well due to an increase in online shopping. The idea of going to a store to test pillows wasn’t the first thing people wanted to do during a pandemic!