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Tammy Nelson

Founder & CEO at CONQUERing
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Tammy Nelson is the founder and CEO of CONQUERing, a global jewelry brand on a mission to help its customers feel empowered. Her company has grown into a multi-million dollar business in just two years and has been featured in BuzzFeed, Beauty News NYC & Fashion Magazine. Nelson holds seven patents and three trademarks. She has been featured in Authority Magazine's "Social Impact Heroes" Series. Through their CONQUERcares Program, her company donates a portion of its profits to organizations who share their passion for empowering others and, through its Make Waves Program, recognizes young changemakers who are creating waves of positive change in their communities.

Besides running her own business, she is currently the CMO of an insurance business and has served in similar roles at three Fortune 500 companies during her career. She was named Chief Marketing Officer of the Year and was selected for a Women in Insurance Leadership Award, which honors the most dynamic female leaders in the insurance industry. She has a Master of Business Administration degree from the Carlson School of Management at the University of Minnesota and a bachelor’s degree in advertising and economics from the University of Wisconsin, Eau Claire.

In her free time, Tammy loves to spend time with her husband and three children. She especially enjoys boating, traveling and attending Broadway shows. She is even on the producing team for a Broadway-bound musical about – you guessed it – empowerment.

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  • When we talk about enabling empowerment, we mean empowerment for EVERYONE. That's why we make inclusivity a priority, from supporting marginalized groups like the LGBTQIA+ community to creating Braille versions of our rings. We even offer the largest ring size range of any fashion jewelry brand.

  • While our rings aren’t made exclusively for those with anxiety, depression, ADHD or autism, or those who struggle with body-focused repetitive behaviors like nail-biting, the pieces have been embraced by the neurodivergent community. Every day, we hear from customers about how our jewelry has helped them feel less anxious and more focused. We set out to design a beautiful piece of jewelry that also just happens to be a fidget—something that comes without the negative stigma that other more toylike fidgets sometimes have.

  • There’s no “right” time to start making a difference in the world. People often think they need to be older or more experienced but everyone, at any age, can make the world a better place.

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