Todd Irwin is a seasoned brand strategist who has spent his career revolutionizing how customers perceive various brands. He has led extensive brand strategy and identity initiatives for a wide range of clients, from Fortune 500 companies to SMBs and innovative early-stage firms, across industries like technology, healthcare, finance, and more.
Having established a notable presence in global agencies and founding three of his own, Todd's guiding principle is to provide superior brand strategy and creative output. His efforts have significantly elevated the market presence of big names like Nikon, Coca-Cola, and Verizon, as well as startups backed by prominent VCs such as Sequoia and Andreessen Horowitz.
As the Chief Strategy Officer and Founder of Fazer, Todd now concentrates on delivering advanced brand strategies to visionary leaders. He emphasizes deep collaboration with top executives, creating brand visions that resonate with the core passion and purpose of each business.
Todd's leadership at Fazer, a revolutionary new-model agency, embodies his commitment to transforming the agency industry. He brings over three decades of experience, leading a team of branding experts in diverse fields to help businesses gain a competitive edge.