Troy Prothero | Source | Vice President of Product Management, Supply Chain Solutions at SymphonyAI Re...

A growing consumer appetite for fresh prepared foods at the grocery store has complicated demand forecasting and inventory planning.

Fulfilling customer needs and maintaining their ongoing satisfaction remains a critical priority. Disappointing a customer doesn’t sit well with a retailer or store associate, and that sense of frustration is something retailers should be working to prevent, starting with the following strategic supply chain enhancements. Improve demand forecasting to reduce unwelcome surprises. Typical seasonal products, […]

At a time of severe supply chain disruptions, accurate forecasting gives savvy retailers a critical edge in proactively managing their vendor partners, optimizing trade funds and managing financial and business targets effectively.