Udayan Bose | Source | CEO and Founder at NetElixir
Udayan Bose
Udayan Bose is the founder and CEO of the digital marketing agency NetElixir. NetElixir has been accurately tracking and sharing predictions on marketing trends for 13 years. The company helps leading retail ecommerce brands find and engage high-value customers online and grow online sales. It offers the most up-to-date information on ecommerce and digital marketing trends, research insights, and tools to ensure its customers exceed their goals. Visit netelixir.com for more information.
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NetElixir (http://www.netelixir.com)
CEO and Founder
started Jan 2004
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Holiday Performance, Campaign Strategies Rely On Supply
This year's holiday shopping season will look different as marketers rely on performance marketing and supply and demand plays a key role in campaign strategies.
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Getting Ready for the Holiday Shopping Season: A Weekly Breakdown for Sellers
During the week of November 14, online retailers will run teaser holiday promotions to induce early shopping behaviors. But the week of December 5 will be the most important week for online retailers, strategically speaking,
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Rosy Holiday Outlook Comes with 60% Rise in Fraud, Says Report
Arkose Labs said online merchants will be facing 60 percent more fraud that a year ago, led by account takeover attacks and gift-card fraud.
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"The retail industry experienced a complete 360-degree transition since the onset of the pandemic. Consumers are no longer satisfied with just making a transactional product purchase from a brand; they crave a purchase from a brand they can get behind, a brand that has purpose, that works to build a sense of community, that offers consumers an interactive shopping experience."
