Vanessa Watts | Source | EVP, Head of Media and Data & Analytics at Laughlin Constable
Vanessa Watts
Vanessa is the EVP, Head of Media and Data & Analytics at Laughlin Constable. She is a passionate, creative media and marketing strategist with 20+ years of experience leading agency teams within an integrated environment. Vanessa has extensive knowledge in developing, overseeing and analyzing strategic communication plans across all channels. She has a proven ability to grow base business while developing new business opportunities to fuel agency growth.
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DigiDay
https://digiday.com/future-of-tv/business-insider-debuts-weekly-news-show-facebook/
Vanessa Watts, evp of media at ad agency Laughlin Constable, said Business Insider has adapted to Facebook’s pivot away from short, one-off videos toward long-form series and attracted a sizable enough audience to warrant advertisers’ attention. But the publisher “needs to work out how they can continue to grow their viewership, which means making the content more discoverable,” she said.
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ASPCA picks Laughlin Constable as digital agency of record
Laughlin Constable announced today (July 11) that the ASPCA has selected it as digital agency of record.
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ASPCA & Laughlin Constable spot airs on Sunday's canine competition
Laughlin Constable announced the ASPCA will make its national TV debut at this year’s famous dog-friendly competition on Sunday, Feb. 12.
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Magic Numbers: Vanessa Watts on Balancing the Art with the Science | LBBOnline
Little Black Book, EVP of media at Laughlin Constable on Spotify Wrapped, building customer trust and the use of AI in creative analysis
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Laughlin Constable
EVP, Head of Media and Data & Analytics