Vivek is a Member of the marketing faculty at the Kelley School of Business, Indiana University. He is a researcher, a teacher, and an administrator. Prior to his academic career, he worked in the IT industry for 12 years, across different countries and roles. Vivek started his IT career as a Software Programmer, then moved away toward selling and marketing analytics solutions.
Twitter began laying off many of its 7,500 employees today (Nov. 4), days after Elon Musk completed a $44 billion buyout of the social media giant. Musk also sa
Twitter is an outlier, more so with Musk. Therefore, I will not be surprised if Twitter investors react differently.