Volker is a Senior tech/SaaS executive with more than 20 years of experience in CX, CRM, Digital Commerce and AI solutions having held executive advisory board, product & marketing leadership roles at SugarCRM, Coveo, SAP, Hybris, SAP Labs & SAP Markets/CommerceOne and worked with many start-ups/acquisitions including coresystems, ultimate.ai, recast.ai, Mindtouch, CallidusCloud and qualtrics.
SugarCRM has announced the latest iteration of its AI-fueled CRM platform with the introduction of generative AI. The vendor promises out-of-the-box value and productivity gains for sales marketing and service teams with the new functionality.
Composing, sales and marketing content, helping marketing professionals or sales professionals to create emails, make them more compelling. Maybe even ask AI to use a specific tone that might resonate more.