Vukan Simic | Source | Founder and CEO at BoatBooker

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Vukan Simic

Founder and CEO at BoatBooker
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Vukan Simic's entrepreneurial journey began with childhood fishing lessons from his grandfather, who taught him to see the world through its endless outdoor possibilities. As founder and CEO of BoatBooker, Simic recognized a fundamental problem: booking a fishing trip was unnecessarily complicated compared to the simplicity of reserving a hotel room. His solution was elegant—create platforms that make planning water-based adventures as effortless as any other travel booking.

Today, BoatBooker connects adventurers worldwide with unforgettable experiences on the water, turning his grandfather's early lessons into a global mission to make outdoor exploration accessible to everyone.

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  • Ultra-Wealthy Seek Seclusion: New Summer Destinations Revealed
    Vukan notes the Hamptons' loss of exclusivity, driving the wealthy to seek privacy elsewhere. "Jeff Bezos favors Maui's secluded north shore," while Sean Parker chooses Montana's Paradise Valley. The Clooneys invest in Provence, France, and Portugal's Comporta region attracts those desiring Mediterranean luxury. Expect increased interest in private Caribbean and South Pacific islands for ultimate seclusion.
  • Discover San Jose del Cabo: Art, Nature, and Culinary Delights
    Vukan suggests the "Art Walk Thursday in the Gallery District," dining at Flora Farms, and exploring Plaza Mijares. Enjoy coastal cruising, visit Baja Brewing Company for craft beer, and explore Estero San José for birdwatching. These activities highlight the town's unique blend of art, nature, and culinary experiences.
  • Discover Europe's Hidden and Iconic Beach Gems
    Vukan highlights Croatia's secluded Stiniva Beach, Portugal's iconic Praia da Marinha, and France's stunning Calanques of Cassis. Explore Corfu's Palaiokastritsa with its six blue coves, and Spain's Cala Mitjana, known for its turquoise waters. Vukan says, "Each offers unique beauty and adventure, from snorkeling to boat journeys."