Will Watters | Source | Founder and Creative Director at Western Rise

Will is the Co-Founder and Creative Director of Western Rise. He has sourced, developed, and brought to market thousands of products across the apparel, marine, RV, and housing industries. Will was born and raised in Rome, Georgia and is a third-generation textile developer. His family started one of the oldest and most advanced textile mills in the Southeast. Will has been sourcing, developing, and bringing to market products in various industries for over a decade. He solves consumer problems with a mixture of deep textile understanding, intricate product sourcing, and a passion for products. He started Western Rise in 2015 with his wife Kelly.