Will Peck is Head of Digital Assets at WisdomTree, a global financial innovator, offering a well-diversified suite of exchange-traded products (ETPs), models and solutions.
Will drives strategic initiatives for the firm, including next-generation digital products and structures like digital funds and tokenized assets, as well as WisdomTree Prime, a personal finance app that merges saving, spending, and investing, bringing tokenization and blockchain-enabled finance to the center of the consumer’s financial life. WisdomTree Prime is currently available in 33 states across the United States.
On the fourth episode of "The Finimize Podcast" Eddie Donmez welcomes Will Peck, Head of Digital Assets for a discussion on what exciting things he is working on in the digital assets space right now, breaking down what a digital fund actually is and how you can get exposure and what's next for WisdomTree. Partner with us: https://business.finimize.com/ Subscribe To Finimize Newsletter: https://finimize.com/ Topics Covered: 00:00 - 02:40 - How he became the Head of Digital Assets at WisdomTree 02:50 - 06:05 - The most exciting this he is working on right now 06:30 - 08:43 - What really is a Digital Fund? And why use it? 08:56 - 11:47 - What really is the Prime app trying to become? 11:50 - 13:22 - Who is WisdomTree prime targeting? 13:23 - 14:30 - Digital Gold vs Bitcoin 15:16 - 17:15 - Key learnings from last year's blowup 17:30 - 19:10...
Will Peck, head of digital assets at WisdomTree, breaks down the company’s new wallet app.
CNBC Crypto World features the latest news and daily trading updates from the digital currency markets and provides viewers with a look at what's ahead with high-profile interviews, explainers, and unique stories from the ever-changing crypto industry. On today's show, William Peck, head of digital assets at WisdomTree, explains the firm's vision for tokenization.
"This initial launch of WisdomTree Prime is an exciting milestone in our tokenization and blockchain-enabled finance initiatives. WisdomTree Prime is bringing forward a user-friendly, curated investing experience across a range of strategies in fixed income, equities, gold and cryptocurrencies. Bringing traditional assets into the digital ecosystem will allow for blockchain technology to be used in a more mainstream capacity, positioning the app to be at the center of an investor's financial life over time."
“Many of the world’s biggest financial institutions agree that there is a growing movement to make tokenized assets and digital funds a part of day-to-day ‘traditional’ financial services. We’re truly an early mover here in the registered fund space, and we think our multichain functionality enables a lot of these use cases."
“We are seeing that customers are looking for a unified save, spend and invest experience. With elevated interest rates, customers are becoming increasingly aware of the yield they may be missing out on if they are sitting on cash in checking accounts. We think WisdomTree Prime offers some great options for customers in this area.”