YW

Yanhao 'Max' Wei

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Yanhao develops models to understand consumer and product data. His research applies economic models, econometrics, and machine learning. Yanhao has worked on two substantive areas. One is networked markets (social networks, networks of ideas/products). The other is consumer choices on financial products (consumer lending, mutual funds, cryptos, etc.). His research is published in top academic journals in marketing, economics, finance, and information systems.

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