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Yasmeen Coning | Source | Founder of EMBER™ & Global Principal at Ogilvy Consulting at EMBER™

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Yasmeen Coning

Founder of EMBER™ & Global Principal at Ogilvy Consulting at EMBER™
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Dr. Yasmeen J. Coning
Founder & Chief Insight Officer, EMBER™
Global Partner, Ogilvy Consulting

With 25 years of experience, Dr. Coning leverages data-driven strategy coupled with her advanced degrees in organizational development and business, to help clients achieve and sustain growth. 

Her entrepreneurial style and deep subject expertise have advanced the interests of companies such as: Verizon, Microsoft, Starbucks, Coca-Cola, Novartis, Bristol Meyers Squibb, JP Morgan, HP, IBM and much more. With a deep interest in the science of human behavior, reinforced with business acumen, Yasmeen has advised business across industries on transformation, marketing, culture and change on a global scale.

Yasmeen holds a B.S. from Boston Univ., an MBA from Pepperdine Univ., and an M.S. from Columbia Univ., where she now teaches strategy and business at the graduate level. She returned to her alma mater, Pepperdine, to complete her Doctorate in Business. She is passionate about directly applying her research to further helping leaders and teams reach monumental success. 

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  • EMBER™
    Founder of EMBER™ & Global Principal at Ogilvy Consulting
Story Ideas
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  • Breaking the Cycle of "Stuckness": Insights from Organizational Expert
    Dr. Coning identifies "role ambiguity saturation" and outdated engagement models as key factors. Her research shows organizations with high Collective Organizational Identification (COI)™ scores innovate 40% more. She advocates for reframing alignment and systemic changes to boost innovation and growth.