Zurlia Mosby | Source | Founder at Zurlia Media Group
Zurlia Mosby
I'm Zurlia, and I don't do things like most people! Throughout my life, I have repeatedly disregarded the complicated ways in which life and business should be done. I did not study to become a publicist. I graduated with a Master's degree in Industrial and Organizational Psychology. I am obsessed with human behavior and the science behind influence. I’ve worked for companies such as Tesla where I mastered marketing and sales. The first time I ever did PR was for myself after I published my best-selling book, and I fell in love with the process which led me here. I started my business while living out of my backpack around the world. While traveling, I learned everything in life requires true, meaningful connections. We can always grow alone, but we grow stronger, faster, and much happier when we decide to grow together. I don't believe struggle=success. I am known to approach life in an effective, yet simple way.
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Number one reason why storytelling is the most powerful way to create influence | Fox Interviewer
Zurlia Servellon, PR expert shares why she focuses on storytelling while building and scaling brands using media publicity. Servellon never went to...
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This is the only way to inspire positive change, leave an impact and create influence. People believe that the most knowledgeable person in the room will always hold the highest power, but if we take a closer look, we realize, that no matter how much knowledge you possess, if you don’t know how to convey influence, strike a nerve, and emotionally connect with others then you have no power. Storytelling allows us to create influence. Take Warren Buffet, for example, he would have done no good by hiding his knowledge, but he would also have never become influential if he did not use the power of storytelling to share it.
