Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.
The number of channels at our fingertips; the need for speed; and the drive for mass personalisation, all mean that brands need different solutions.
Our global team of over 7,500 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.
The Role:
Senior Content Production Manager works closely with Content Studio to execute and create all required localized screens featured within our website or other marketing materials, including reviewing content for cultural viability in Japan. The role also supports the creative team with “buckets of content” and versions of photography. The Content Production Manager coordinates with Cross Functional teams, Creative Director & Business Affairs to choose content for any new project including apps, music, movies, and TV shows and podcasts. The position works closely with screen building team in Geo to execute all required screen versions necessary for projects.
Key Responsibilities:
Manage a team of CPM’s
Lead projects and direct team to ensure a delivery is met
Own day-to-day content management operations and tasks in support of product launches, other marketing initiatives, and regular page maintenance
Actively balance the work of multiple projects, assignments, and launches in a fast-paced, ever-evolving work environment
Work with the CM team to contribute to documentation and training • Train new team members
Build consolidated short lists of campaign imagery
Request file building from Geo Content Studio for new screens to be built
Request photo retouching for all lifestyle photos to be featured
Route loose Cross Functional imagery for approval
Fulfil image requests from various functional teams
Communicate with Worldwide CPMs for WW requests, project information and transferring of assets
Work with Business Affairs on 3rd party assets relevant to Japan market
Work with WW Digital Asset Managers to transfer launch assets to long-term Digital Asset system
Manage Geo asset database
Manage and train additional new members for special projects
Learn and understand the nuances of different languages and be able to identify what content requires localization and convert it to a brief for the graphic production team
Plan, manage, and track the content localization of assets throughout the production process to achieve on-time delivery
Manage the staging and organization of final assets on servers
Review deliverables and communicate edits and final asset delivery, specifically to the graphic production team
Maintain and organize an archive of previous jobs
Collaborate with the lead CPM to plan job distribution on a monthly and quarterly basis
Requirements:
A minimum of 8 years experience in graphic production/photo producing and/or project management at design firm, ad agency or interactive shop
Demonstrable experience managing or leading a team of Project/Content Managers
Flexible, creative, solution-oriented individual with experience in using Adobe Creative Suite’s Photoshop
Knowledge of image and production specific needs for image reproduction; including web site builds, POS, Motion Graphics and email marketing
Accuracy, excellent memory and an eye for detail
Ability to work in a fast paced, demanding, creative, and production environment. Flexibility is key to this role as well as working beyond the 9:00-18:00 framework and occasionally on weekends
Must be able to work on-site when required
Excellent English and Japanese skills, written and verbal, is a prerequisite
Understanding of the Japan markets