Elsa is passionate about media relations with over eight years of experience in public relations providing strategic guidance for Uproar’s global clientele. Working directly with her teams, Elsa ensures all PR campaigns support business objectives with timely industry news and events, competitive research, and market analysis to increase brand awareness and garner top tier coverage. Primarily working in the technology sector, she helps manage the agency’s presence at CES every year. Overseeing three teams, Elsa uses her expertise in several industries, including technology, XR, fintech, sports, healthcare and more, to develop strategic communication that differentiates clients from competitors in the media and clearly explains their value proposition to their target audience. Elsa has a bachelor’s degree in advertising-public relations and sociology from the University of Central Florida.
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