Ilana Rubin Dvir | PR Professional | Head of Strategy at Jennifer Bett Communications

Ilana is a seasoned lifestyle, luxury, food + beverage and entertainment media specialist, leading the fast growing lifestyle division at JBC. With 8+ years of experience and a particular expertise in media relations and brand storytelling, Ilana spearheads the planning and execution of integrated public relations programs for her clients, with a proven track record for generating top-tier coverage across all media verticals, including business and thought leadership features.