Joe Gerace | PR Professional | VP, Media Relations at Archie Group

As the VP of Media Relations at Archie Group, I lead a team of media strategists and consultants who provide public relations, marketing, and brand management solutions for financial companies, fintechs, and other high-profile clients across various industries. I have nearly 20 years of experience in print and digital journalism, public relations, and marketing. I leverage my deep knowledge of the media landscape and the latest trends to create and execute effective campaigns that generate positive exposure and engagement for our clients.

My specialties include media and client relations, crisis management, social media, digital and traditional marketing, web content, and editorial production. I have successfully managed multiple projects and campaigns for clients such as Mercer, Wise, Argo Group, Canopius, Direxion ETFs, Bitstamp, NRP Group, and others, securing coverage in top-tier media outlets such as Forbes, Bloomberg, CNBC, and The Wall Street Journal. I thrive in high-pressure, fast-paced environments and seek new challenges to develop my professional skillset and deliver value to clients and organizations.